The design firm headed by Ivan Chermayeff, Tom Geismar, and Sagi Haviv specializing in visual identity and brand design, art in architecture, motion graphics and exhibit design. Responsible for hundreds of the most famous trademarks in the world such as Mobil Oil, Chase bank, PBS, Viacom, Showtime, National Geographic, NBC, Barneys New York, Univision, Xerox, Cornell and Brown universities, Museum of Modern Art, and many more.


Blip.TV came to Chermayeff & Geismar & Haviv to create a new visual identity that would distinguish it as the premier network for original series. We recommended to abbreviate the name to simply “Blip.” The shorter name allowed us to then create a focused, bold wordmark that clearly distinguishes Blip from its competitors, while positioning it as on par with any of the major television networks. 

For more information, please contact Chris Nutter at
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